Receive Your Copy of ‘2024 Gartner® Hype Cycle™ for Retail Technologies’

According to Gartner, “to navigate a disruptive and unpredictable digital business environment, retailers need to invest in innovative technology that improves insight and supports unified commerce execution." Gartner goes on to explain the importance and relevance of understanding the evolving retail technologies landscape as a business leader in retail. “Retailers must invest in technologies to sense, harmonize, and analyze data from both inside and outside the store. These capabilities will allow them not only to understand consumer preferences, expectations, and behavior but also to improve data-driven decisions for growth and profitability.”

“The 2024 Hype Cycle for Retail Technologies includes 25 innovations, most of which are positioned between the Peak of Inflated Expectations and the Slope of Enlightenment. We expect the majority of these technologies to reach adoption maturity within 10 years.”

Relevant Information for Retail ClOs

This analysis from Gartner is available to benefit Retail ClOs as they consider the adoption of innovative retail technology. Utilize these available insights by downloading a complimentary copy of this research from Gartner.

Gartner, Hype Cycle™ for Retail Technologies, 2024; Sandeep Uni, 29 July 2024

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